by Gifted Owl | Nov 4, 2024 | Content Marketing, Performance, Search Engine Optimization, SEO
What is a 404 error? A 404 error is an HTTP status code that indicates that the server was unable to find the requested resource or webpage. This error occurs when a user attempts to access a URL that does not exist on the server. The 404 error significantly impacts...
by Gifted Owl | Jul 25, 2024 | Managed Wordpress, Performance, Search Engine Optimization, SEO
Web content in the digital age is often seen as king, but too much of it on your website can lead to diminishing returns in terms of search engine optimization (SEO). First and foremost, quality should always take precedence over quantity. Search engines like Google...
by Gifted Owl | May 15, 2024 | Content Marketing, Marketing & Social Media, SEO
Google Ads (previously known as Google AdWords) is an online advertising platform that lets you advertise your products or services across Google’s online properties. Such as its search engine, partner websites, and YouTube. In today’s digital age, the...
by Gifted Owl | Feb 21, 2024 | Managed Wordpress, Search Engine Optimization, SEO
The impact of website accessibility on Search Engine Optimization (SEO) has been a topic of discussion for some time now, but until recently, there was no concrete evidence to support the claim that web accessibility enhances SEO. A new study conducted by SEMRUSH and...
by Gifted Owl | Feb 15, 2024 | Content Marketing, Performance, Search Engine Optimization, SEO
In today’s fast-paced digital landscape, having a mobile-optimized website is not just a bonus; it’s a necessity. With the majority of internet traffic now coming from mobile devices, websites that provide a seamless, user-friendly experience on...
by Gifted Owl | Dec 11, 2023 | Google Analytics, Managed Wordpress
Google is one of the most important platforms for site owners and increasing visibility on Google can benefit your business in more ways than one. With millions of websites and online businesses competing for the same attention, it’s essential to have a strategy...
