Resources
News & Updates
Read on for blog posts on a variety of topics, from industry trends to informational articles.
Using Behavior Flow To Set Goals in GA4
[vc_row][vc_column][vc_single_image image="235271" img_size="full" alignment="center"][vc_column_text]We're glad you're learning more about the new GA4 platform. This video is the last in a series of tools about GA4, so before you dive into Behavior Flow, make sure...
Using UTM Codes For Tracking
UTM codes are a type of URL parameters that you can add to the end of a link to track the source, medium, and campaign of traffic to a website. Google Analytics uses UTM codes to help you understand where your website traffic is coming from and what is driving it....
How to Find AdRotate Stats in GA4
[vc_row][vc_column][vc_single_image image="235288" img_size="full" alignment="center"][vc_column_text]Accessing your AdRotate statistics is essential for partner communication and reporting. Below we’ll walk you through the steps to find AdRotate statistics in GA4....
Conversion Tracking with GA4
Before you dive into this resource, make sure you've read through the first two resources in this series, then scroll below to learn more. There is a lot to know about GA4 but you need to learn it in the right order so it all make sense. Make sure you dive into all of...
GA4 Basics + Reporting
Google Analytics has been our go-to for understanding how visitors get to your site, what they read, what they interact with, and much more. As we've shared, the next generation of Analytics is launching this summer (July 1st, 2023), called Google Analytics 4 (GA4)....
GA4 – What You Need to Know
Google Analytics is transitioning to a new data model called Google Analytics 4 (GA4). We will dig into what you initially NEED to know about this transition and what it means for you as an online business. Our team will continue to provide education and tips on this...