Florida International Group
The Brief
The Florida International Group provides international development consulting services in Southwest Florida, advising and supporting governments, chambers of commerce, international agencies, non-profits, private small businesses or large corporations on specific projects. They hired us to build a website to brand them as international experts in the real estate industry.
Our Approach
Since the firm’s founder is multilingual and many of their clients are from the U.K, Canada, Germany, and France, we incorporated both english and french in the home page content. We also installed a translation plugin that uses the Google Translator engine so that the site’s content can be translated from english to french or german.
Simple mobile-style navigation with large call to action buttons make the website easy to navigate. We also integrated the firm’s CRM and IDX website which is powered by Chime. By styling the Chime real estate search site similar to the main website it gives a smooth transition for real estate customers looking to search listings. Keeping the branding across both the main site and IDX website enhances the company’s awareness and ties together the various branches of the business.
The Result
The resulting website is one that is professional, easy to navigate and showcases Florida International Group as a leader in the industry with international reach.
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